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Influencer Application & Media Kit Form

Influencer Application & Media Kit Form

An influencer application and media kit template — let creators apply to work with a brand and share their platforms, audience, rates and media kit.

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Description

Finding the right creators is easier when they come to you with the facts. This influencer application and media kit form lets creators apply to work with a brand and share exactly what a campaign team needs to assess the fit.

It captures the creator’s name and handle, the platforms they’re on and their primary channel, their total following and main content niche, and a description of their audience. It takes their typical engagement rate, brands they’ve worked with, their rates by deliverable, and their media kit.

Use it to build a roster of creators or to take applications for a specific campaign. Structured applications make it quick to compare creators on the things that matter. Customize the fields, add your branding, and embed it on your site or share a link in minutes.

Form fields

Everything the Influencer Application & Media Kit Form above collects — 14 fields across 2 pages, so you can see exactly what it captures before you make it your own.

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Your name
Name
Creator / handle name
Short Answer
Which platforms are you on?
Multi-Select
Primary handle / channel link
Short Answer
Total following across platforms
Number
Main content niche
Dropdown
Describe your audience — age, location, interests
Long Answer
Typical engagement rate (%)
Number
Brands you've worked with
Long Answer

Rates & Kit

Your rates by deliverable
Long Answer
Upload your media kit
Upload
Link to media kit / portfolio (optional)
URL
Email address
Email
Confirmation
Consent

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Unlimited results

Template FAQs

Common questions about the Influencer Application & Media Kit Form — what it captures, when to use it, and how to make it your own.

What is an influencer application form?

An influencer application and media kit form lets creators apply to work with a brand, sharing their platforms, audience, engagement and rates in one place. It gives a campaign team the facts to assess fit, rather than piecing them together from scattered DMs and media kits.

What should an influencer application include?

This form captures the creator’s name and handle, the platforms they’re on and their primary channel, their total following and content niche, a description of their audience, their engagement rate, brands they’ve worked with, their rates by deliverable, and their media kit.

When should you use an influencer application form?

When building a creator roster or opening applications for a campaign. A structured form means creators supply the same information — reach, engagement, rates — so you can compare them like for like, instead of chasing details from each one individually.

Who fills out an influencer application?

Creators and influencers who want to work with your brand or clients. The form captures their audience, engagement and rates, so your team can quickly judge whether a creator fits a campaign’s audience and budget before reaching out.

Why ask for engagement rate, not just follower count?

Because reach without engagement is vanity. A creator with a smaller, genuinely engaged audience often outperforms one with a big but passive following. Capturing engagement rate alongside reach helps you pick creators whose audience actually acts, not just watches.

Is this influencer application template free?

Yes, completely free. Add or remove fields, adjust the platforms and deliverables to fit your program, and restyle it to your brand, then embed it on your site or share a link — no coding needed. A free Fun Forms account lets you collect applications.

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Unlimited forms
Unlimited results

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