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Rebrand Stakeholder Interview Booking Form

A rebrand stakeholder interview booking template — book a short interview to capture a key person’s view of the brand before a rebrand begins.

Description

A rebrand shaped without its stakeholders tends to meet resistance later. This rebrand stakeholder interview booking form gets the important internal voices heard early, by making it easy to book a short conversation with each of them.

Each stakeholder gives their name, role and relationship to the brand, their preferred date, time and format, and the topics they’re happy to cover. It captures how well they feel the current brand represents the business, whether they’re happy to be quoted anonymously, and one thing they hope the rebrand achieves.

Use it during rebrand discovery, before creative directions are set. Gather honest internal perspective and fold it into the strategy. Customize the fields, add your branding, and embed it or share a link in minutes.

Form fields

Everything the Rebrand Stakeholder Interview Booking Form above collects — 12 fields, so you can see exactly what it captures before you make it your own.

Book Your Stakeholder Interview

  • Your name

    Name Icon
    Name

  • Your role

    Short Answer Icon
    Short Answer

  • Email address

    Email Icon
    Email

  • Your relationship to the brand

    Dropdown Icon
    Dropdown

  • Preferred date

    Date Icon
    Date

  • Preferred time

    Dropdown Icon
    Dropdown

  • Format

    Dropdown Icon
    Dropdown

  • Anything you already feel strongly about re: the brand?

    Long Answer Icon
    Long Answer

  • Topics you're happy to cover

    Multi-Select Icon
    Multi-Select

  • How well does the current brand represent us?

    Dropdown Icon
    Dropdown

  • Happy for your input to be quoted anonymously?

    Yes/No Icon
    Yes/No

  • One thing you hope the rebrand achieves?

    Long Answer Icon
    Long Answer
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Template FAQs

Common questions about the Rebrand Stakeholder Interview Booking Form — what it captures, when to use it, and how to make it your own.

What is a rebrand stakeholder interview?

A rebrand stakeholder interview is a short conversation to capture a key person view of the brand before a rebrand. Booking them systematically ensures the important internal voices are heard early, so the rebrand is informed by the people it affects.

What should a stakeholder interview booking form capture?

This form captures your name, role, email, your relationship to the brand, preferred date, time and format, topics you are happy to cover, how well you feel the current brand represents you, and one thing you hope the rebrand achieves.

When should you book stakeholder interviews?

Early in a rebrand, during discovery, before creative directions are set. The form gathers each stakeholder starting view and one hope for the rebrand, so the strategy reflects internal perspectives rather than being shaped in isolation.

Who should be interviewed for a rebrand?

The stakeholders with a real relationship to the brand, the leaders, long-serving staff and sometimes partners. The form asks each person role and relationship to the brand, so the team can weigh perspectives and include the right voices.

Can stakeholders speak candidly in these interviews?

The form asks whether people are happy to be quoted anonymously, which encourages honest input. Making candor safe means the rebrand is built on what stakeholders really think, not just the diplomatic version they would say in a wider meeting.

Is this stakeholder interview template free, and can I edit it?

Yes, completely free. Add or remove fields, adjust the formats offered and restyle the form to match your brand, then embed it on your site or share it as a link. No coding needed, just a free Fun Forms account to manage bookings.

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