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Video Production Brief Form

Video Production Brief Form

A video production brief template — brief a video or motion project with its concept, format, where it runs, duration, deliverables and timings.

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Description

Video is expensive to get wrong, so the brief matters more than most. This video production brief form captures what a video project needs — the concept, the format and the practicalities — so production starts with a clear picture rather than assumptions.

It captures the project name, the type of video and the objective and key message, and where it will run. It takes the ideal duration, whether a script is needed, what’s involved in the shoot, the budget range and the target delivery date, plus contact details.

Use it to brief any video or motion project, from a social clip to a hero film. A complete brief means accurate quotes, the right approach, and a smoother production. Customize the fields, add your branding, and embed it on your site or share a link in minutes.

Form fields

Everything the Video Production Brief Form above collects — 12 fields across 2 pages, so you can see exactly what it captures before you make it your own.

Brief Your Video

Project / campaign name
Short Answer
What type of video?
Dropdown
What's the objective and key message?
Long Answer
Where will it run?
Dropdown
Ideal duration (seconds)
Number
Do you need a script written?
Dropdown
What's involved?
Multi-Select
Budget range
Short Answer
Target delivery date
Date

Your Details

Your name
Name
Email address
Email
Contact number
Telephone

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Template FAQs

Common questions about the Video Production Brief Form — what it captures, when to use it, and how to make it your own.

What is a video production brief?

A video production brief sets out what a video project needs — the concept, objective, format, duration and where it will run. It gives a production team the detail to plan, quote and shoot accurately, rather than working from a rough idea that changes as it goes.

What should a video production brief include?

This form captures the project name, the type of video, the objective and key message, where it will run, the ideal duration, whether a script is needed, what’s involved in the shoot, the budget range, and the target delivery date.

When should you brief a video project?

As early as possible — video needs lead time for scripting, shooting and editing. Briefing early, with the format and where it’ll run, lets production plan properly and quote accurately, rather than compressing a shoot into a deadline that forces compromises.

Who fills out a video production brief?

Whoever’s commissioning the video — a marketer, campaign lead or brand manager — often with the production team’s guidance. The form captures their contact details, so production has a clear point of contact through scripting, shooting and delivery.

Why capture where the video will run?

Because where it runs shapes everything — length, format, aspect ratio and tone. A cinema film, a paid social clip and a website hero all need different approaches, so knowing the destination up front means the video is made to work where it’ll actually be seen.

Is this video production brief template free?

Yes, completely free. Add or remove fields, adjust the video types to fit your work, and restyle it to your brand, then embed it on your site or share a link — no coding needed. A free Fun Forms account lets you collect briefs.

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